Too many possible accounts
The target list is broad, but the buying problem, decision path and evidence required are not yet clear.
China · Germany · Europe
Turn market-entry intent into commercial action.
For automotive and industrial technology companies entering China or Europe before an effective local customer, partner or operating structure is in place.
Clear scope. Traceable evidence. Usable deliverables.
When this becomes useful
The product may be credible. The route into the market is still unclear.
Headquarters and market are misaligned
Customer expectations, technical evidence, pricing and delivery responsibility are interpreted differently.
Interest does not become progress
Trade-fair contacts and early discussions lose momentum because follow-up lacks structure and ownership.
Local senior capability is missing
The company needs experienced business execution, but is not ready to build a full local team.
Focused services
Small enough to start. Specific enough to judge.
The first assignment should reduce uncertainty and produce a decision, not create a long report that nobody owns.
Market Entry Readiness Review
A fixed-scope review of target-market assumptions, priority-account hypotheses, evidence gaps, entry barriers and the next 30 to 90 days.
Market Entry Sprint
A four-to-eight-week project to qualify accounts, map stakeholders, prepare approaches and define the next commercial step.
China-Europe Business Delegations
Selected company visits, decision-maker meetings, pre-briefing, negotiation support and documented follow-up—not general business travel.
Time-limited Business Development Support
Focused senior support for a validated opportunity when the client has no established local commercial lead.
Low-risk starting point
China-Europe Market Entry Readiness Review
For a company with a defined product and target market, but no reliable view of priority accounts, entry barriers or the next 90 days.
What the client receives
- 90-minute management interview
- Review of client material and selected public evidence
- Five-to-eight-page readiness assessment
- 30-to-90-day action plan
- 60-minute decision review
Proposed pilot fee: €1,250 net · delivery within 10 business days
Evidence from prior individual experience
Complex opportunities move when technical, commercial and organisational questions are handled together.
The following are anonymised examples from Junyi Xu’s earlier employment, not client cases of the new business.
From an undeveloped account to a European cooperation basis
Connected customer and internal stakeholders, structured requirements and commercial communication, and coordinated engineering, sales, legal, finance and delivery. The work contributed to the company’s first European automotive software-engineering framework agreement and a multi-year basis for cooperation.
From technical intent to an executable agreement
Aligned technical scope, commercial objectives, intellectual-property questions, governance and execution responsibilities. The parties completed the company’s first Joint Development Agreement with a global automotive Tier-1.
20+years
Founder background
Automotive technology, customer programmes and business development across Germany and China.
Junyi (Joshua) Xu combines embedded electronics and software knowledge with Volkswagen Group and Tier-1 delivery experience, technical sales, RFI/RFQ pursuits, commercial negotiation and cross-border execution. He is a native Chinese speaker, fluent in German and English, and holds a German engineering degree, PMP and SAFe credentials.
Start with the situation, not a sales pitch
What are you trying to establish in China or Europe—and what is preventing the next decision?
A first conversation can clarify whether a focused review is useful, whether another specialist is needed, or whether the issue should be deferred.
Write to Junyi XuLegal, tax, certification and other regulated professional advice remains with qualified specialists.